It’s in the Name

Somehow ‘English’ has kept its eponymous brand name round the world, despite emanating from a tiny island off the coast of continental Europe, yet proud countries adopt it as an important means of primary communication. There is no Canadian, Australian or South African, just English.
The biggest anomaly is the USA, a strongly nationalistic country, that’s been happy to trade under the name of ‘English’ but, in the era of Trump’s ‘America first’, how long before a rebranding of the language to ‘American’? After all in commercial takeovers many cherished names have long since disappeared in the mists of time.